Experiential: Barefoot

For Barefoot Wine's NYC Pride activation, I conceptualized and designed the float described below. The design was inspired by the chairs from *The Voice*, with "judges" seated at the back of the float, holding up scores as performers vogued along the runway. The float made its debut in the summer of 2018, attracting an estimated audience of over two million people., "judges" sat at the back of the float, holding up scores while performers vogued along the runway.